Off-Plan are a financial investment firm that specialise in investing in Off-Plan property both in the UK and abroad. Although their approach is unique, their market is highly competitive, so they asked us to create an identity that would stand out.
To achieve this we used a strong contrast of colours, between dark grey and a very bright orange. We created a style guide booklet and have used this guide to apply the same Pantone colours, fonts and graphics to their business stationery, Web site and animated backdrop, used in seminars.